Ping Fm Logo
Roman Kropachek Photo
Tutorial written from original video by:

🎥🎬Unlock 20 Ingenious Instagram Reel Ideas for Maximized Engagement! 🚀📈

20 Instagram Reel Ideas By Industry image 😎 Gang, let’s dive into the realm of Instagram Reels and decode the strategies of making it work for your brand’s growth! Following the Instagram changes favoring Reels in 2022, it has become imperative to harness the power of short videos 💪💥 With consumers digging short-form content 2.5x more than long-form, it’s time we make the most out of it just like our favorite YouTuber. Get ready to fuel up your creativity with 20 amazing Instagram Reel ideas for different niches and boost your profile game. 🍿🥳

🎬 Want to Skyrocket Your Insta Game? Follow These Pro Tips and Ideas! 💥

What’s happening, everyone? So, Instagram’s been massively focusing more intensely on the video game of late, going so far as to announce all new videos under 15 minutes to be shared as Instagram Reels! As of July 2022, you are also able to use their cool new editing tools to make videos even more engaging. 😎 I wanna share with ya’ll something wild 💣. According to The Sprout Social Index™, short-form videos are 2.5 times more engaging than their long-form counterparts! That’s not it, folks! They’re also the 💪 most engaging format of social media content in-feed!


Strike a Pose! 📸 Instagram Reel Ideas for Fashion and Retail Brands

Fashion and retail brands, listen up! 🎧 Instagram Reels is your time to shine. The app allows you to showcase your top-notch merchandise in the most dreamy way possible. Here’s how to do it:

  1. Promote Your Best Products: Get your camera on the most attractive items in your store. Be sure to throw in some extra information about the product’s design and features! Kinda like @lostgirlsvintage does here. 😉
  2. Process and Reaction: Show off the complete journey of your service, ending with a satisfied customer’s reaction. Alexis Gaines, an Atlanta-based hair stylist, is the master at this technique.
  3. Put Your Inventory on the Spotlight: Get creative, unleash your inner storyteller and let your inventory shine in its full splendor. For example, Solo Stove does it with their Instagram Reels.
  4. Launch a Contest, Boost Your Engagement: Engage your audience in a video-fueled social media contest. Peek at how @meundies pulled off their #GetSpookywithMe contest. Don’t forget to mention the contest details in the caption, guys! 🥳
  5. Showcase Your Brand Values with Facts: Your customers will likely drive towards your brand if their personal beliefs align with yours. You can post facts about your company’s values just like @grovecollaborative, a sustainable household cleaner and personal care brand.
  6. Get Influencers to Work Their Magic: Reach out to influencers. See how Krystal did it? What a smart move! 👏

🎓 Score A+ with Instagram Reel Ideas for Higher Educational Institutions

Schools, pay attention! 😮 Instagram Reels is your chance to run high on the nostalgia-train to connect with your alumni.

  1. Post content that takes them back on a trip to their alma mater. One of the best ways to do this is by giving your audience a comprehensive tour of your campus. For instance, the University of North Carolina nailed this strategy with their mural tour.
  2. Universities, especially, can highlight students’ unique journeys through their experience. Take our guys from the University of Georgia, for example. No kidding, that Reel looks like a documentary! 🎥
  3. Engaging your students with a social media contest has the potential to turn out epic, folks! Check out this Reel from @iubloomingto, they’re giving out free merchandise with features on their social media for vote winners.

So there you have it, pals, 20 action-packed ideas to make your Instagram Reel strategy the talk of the town! Remember, guys! When it comes to Reels, keep it short, make it engaging, and most importantly, keep it real! 🚀


😎 20 COOL Ideas to BOOST Engagement on Instagram Reels! 🚀

Ready to light up your Instagram game? 🕺 Check out these creative and totally wicked ideas inspired by top universities, agencies, brands, government bodies and healthcare companies to take your Insta Reels to a whole new level! 🎉


Zap Everyone with a Campus Tour! 🏫

Yup! Universities like Harvard have found a dank way to engage students. And guess what? 💁‍♂️ It’s all about showcasing the beauty of your campus right on Instagram Reels. Make your current students proud, and your prospective ones drool! 🤤


Infuse Meditations & Healthy Snacks 🧘‍♀️🍎

Finals bother you? Not anymore! Arizona State University points towards ASU’s Mindfulness Center Instagram page, spurring their students to practice daily mindfulness and self-reflection. 🙌 Now, that’s some way to chill! 👏


Promote Events Like A Rockstar! 🎸

When it comes to exciting people for an upcoming event, nobody does it better than the Atlanta-based agency Chemistry. Check out how the big man behind the scene, Chris Breen, spills beans on agency’s clients and insights on the industry. 🧐 😮


Bring out Your Brand Values Creatively! 👓

One doesn’t just think outside the box, but lives outside it. Chemistry showcases its dog-friendly office culture with their fido, Odie for ‘Dogsplaining with Chemistry.’ 🐕 Can you think of a cooler way to showcase brand values and culture? 🤨


Add Some Lively Animation! 🎨

Animations add a zing to your Instagram Reels! Zoom used this to announce Zoom Team Chat. The simple yet catchy animation mimics exactly what the cool new feature’s all about. 🥳


Everyone Loves Time-Lapse! ⏳

Brands like Inventables are showing off their products with an out-of-the-world time-lapse video of their 3D carving. Catchy, ain’t it? 😉


Trending Sounds for the Win! 🎵

What’s better than a reel with trendy sounds? It hooks your viewers, and when coupled with a catching caption, it works wonders! Take the example of Inventables using the “Go Little Rockstar” trend, all while showcasing how their impressive sign is built. Mind = blown! 🤯


Showcase Your Expertise with Industry Tips! 🎯

Project management platform ClickUp shows us how it’s done, with their #WorkBestie series spilling out productivity tips. Talk about establishing your credibility on reels! 🏅


Get into the Seasons Spirit 🎄

Nobody enjoys holidays like B2Bs. Feature management platform LaunchDarkly celebrated Halloween with a spooktacular jack-o’-lantern animation 🎃 Add a little holiday cheer in your reels too! 🎅


Recap of Events for Your Audience 🎬

The Green City Market posted a recap of their annual Chef BBQ festival. If you can’t be there to enjoy the event, at least enjoy the recap, right? 🥘 😋


Let’s Laugh Together at #relatable Content 😂

Hopper shows us that the best way to connect with an audience is to share content that everyone can relate to. Have you ever bought in-flight WiFi and got no replies from friends? Well, they got you covered! 😂


Celebrate Healthcare Heroes 👨‍⚕️👩‍⚕️

The Grady Health System honored their healthcare frontline warriors with a stellar reel celebrating #EMSWeek and music video featuring paramedics. A little tribute to the heroes who save lives every day! 👏


Spread the ASMR Love! ❤️

Nothing spells vibes like a rocking ASMR video! It’s all about being super relatable and fun, and who doesn’t love that? Stay tuned for more! 🤘


🙌 Get Inspired with These 💡 Instagram Reel 🔄Ideas

Reinvent your Instagram game with these rocking 💃 Reel ideas! 🙌 Like Figo Pet Insurance, your feed could also start outshining ✨ with some flawless content strategy.👌


🐶 Furry Friends and ASMR – A Perfect Combo! 🎤

Who said our four-legged buddies are left out of the healthcare 💉 arena? Figo is a brand that focuses on pet insurance and yes, they rightly included our furry pals in the healthcare realm. 🏥 They leveraged the charm of ASMR in their Instagram Reels as a powerful call to action.💥Brilliant strategy guys!👏

You wouldn’t believe the amount of traffic this simple strategy can drive to your website, making full use of captions to direct the social flow towards their brand! 💻

Well, you can check it out 🧐 here to get the feel and who knows, you might end up voting👍 for the best ASMR sound too.


🚀 Boost Your Content 🗓 Calendar with These Instagram Reel Ideas

  • Start your brainstorm session for your brand with this compilation of Instagram Reel ideas 🏋️‍♂️
  • Educate, entertain, and engage your followers while making your feed pop 🥳
  • Take advantage of captions and other Instagram features to increase web traffic 👨‍💻
  • Get inspired with the cuteness of pet videos mixed with ASMR to grab attention 👀

📘 Dive Deeper into Instagram Insights

If you thought these were cool, then there’s much more to learn! From brushing up your Instagram insights to understanding how to level up your online game, there is a vast ocean of knowledge out there. 🌊 Dive in here

So there you go pals! An exciting bunch of Instagram Reel ideas that could help your brand soar high! 🚀 With a plethora of ideas at your disposal, all you need is that well-executed strategy to make your Instagram feed 🔥 stand out. 🏁 off to an incredible Instagram journey! 🛫


💫 Charting the right Instagram Reel strategy might seem like a daunting task initially, but experiments and creativity hold the key to victory! 🏆 Having acquainted ourselves with 20 power-packed Instagram Reel ideas, get your creative gears moving and start creating amazing content that resonates with your audience. Your brands may get their unique way of storytelling through short videos. Patience is key, as it takes time to find the perfect balance and hit the user’s interests. 🤩📲 Don’t forget to get deep insights about your Reel strategies using the Instagram insights guide . ‘Cause remember, gang, in this game of Instagram Reels, engagement is the real king and data, the best ally! 👑💼💡

In July 2022, Instagram made an announcement stating all new videos under 15 minutes are supposed to be shared as Instagram Reels. This was done in an effort to place more emphasis on their video strategy and provide users with the tools to make their videos more engaging.

According to The Sprout Social Index™, consumers find short-form videos 2.5 times more engaging than long-form videos. The same research states that short-form videos are the most engaging type of in-feed social content, hence its increasing popularity.

Brands can use Reels for showcasing their top-selling products, reveal the process of how their products/services are created and even to feature happy customers. Brands can also capitalize on the short video format to conduct social media contests and share engaging facts to showcase their brand values.

Retail and fashion brands can record clips of their popular products or make use of user-generated content to capture the customer experience. They can also use the Reel feature to take followers on a tour of their company or store, allowing them to visualize the products.

Yes, brands can use Instagram Reels to conduct a video-based contest. For example, clothing brand MeUndies used Instagram Reels to promote their #GetSpookywithMe contest. The brand encouraged its fans to participate in the contest by sharing a video of their spooky date-in-night wearing MeUndies products.

Non-profit organizations and government agencies can use Instagram Reels to keep their followers updated about past events or initiatives. They can also use this feature to create engaging posts, such as sharing updates about an upcoming event or promoting the achievements of their team or organization, which can lead to increased support or funding.

B2B companies can use Instagram Reels to promote upcoming events, showcase brand values in fun ways, use animation to showcase new features or updates, post a satisfying time-lapse, use a trending sound for engagement, or even share useful industry-specific tips.

Yes, Instagram Reels is an excellent platform for brands to share useful industry-specific tips. For instance, project management platform ClickUp uses its #WorkBestie series to offer productivity tips to their audience.

Sound plays a crucial role in Instagram Reels. Brands often use trending sounds or engaging audio to make their Reels more entertaining and relatable. This technique has proven to be effective in increasing viewer engagement.

Indeed, Instagram Reels can be an effective platform for celebrating seasonal events or holidays. It offers a fun and engaging way for brands to connect with their audience during these special times of the year.

Yes, healthcare companies can use Instagram Reels in various ways to benefit their business. For instance, they can spotlight their frontline professionals or utilize ASMR to engage their audience and drive traffic to their website.

Yes, Instagram Reels can be incredibly useful for travel companies to share travel tips, showcase travel destinations, or even for sharing relatable travel frustrations. These strategies help brands connect with their customers on a personal level.

Yes, Education institutions can utilize Instagram Reels for engaging current students, and attracting prospective students. They can showcase their campus, highlight student stories, or even conduct social media contests.

Yes, using animation for Instagram Reels can help in freshening up a brand’s feed and making it stand out. Companies like Zoom have used animation to announce new features, attracting viewer’s attention effectively.

Time-lapse videos can be quite effective on Instagram Reels. Such videos have the ability to hook viewers within seconds, making it a useful tool for boosting engagement levels.

Brands can share engaging facts or stories about issues they care about as an effective way to present their value system. For instance, the eco-friendly brand, Grove Collaborative shares facts about recycling to highlight its value system.

Yes, creative agencies can use Instagram Reels to showcase their brand values and culture in a fun way. They can also use Reels for promoting events, sharing industry insights, or encouraging followers to participate in a contest.

Instagram Reels is an effective tool for retail businesses to promote their in-store items, showcase the buying process or take followers on a virtual tour of their store. It also helps in creating engaging customer reactions or fun scenarios to showcase inventory.

Yes, B2B companies can use Instagram Reels creatively to promote their brand. They can use animation or time-lapse videos to showcase their products, participate in trending sounds or share industry-specific tips to engage with their audience

Yes, non-profit organizations can use Instagram Reels to share the coverage of past events, keep followers updated about their initiatives, or engage their audience over a long period through contests or other interactive activities.