๐ผ Crushing LinkedIn Content: Mastering the Best Post Timing ๐

๐Boosting Your Professional Presence with LinkedIn!๐ฅ
Hey there, all you industry-leading, world-changing professionals! You’ve found THE place for all things focused on taking your professional game to the next level.๐ And what better platform to focus on than LinkedIn?๐ I mean, with 63 million company profiles and 900 million members, it’s basically a gold mine for forging connections and making your mark in your industry.๐ผ๐
You might be wondering, ‘What’s the best time to post on LinkedIn?’โฐ Well, buckle up, because we’ve got ALL the answers, industry by industry! Grab a cup of joe from your favorite coffee mug, and let’s dive in!๐โโ๏ธโ
๐ฒ Testing the LinkedIn Waters with Sprout Social’s ViralPostยฎ Feature! โจ
First off, I want to give a massive shoutout to Sprout Social! These folks are an invaluable resource in helping you nail your social media strategy!๐ช๐ They feature amazing tools, like their free trial of ViralPostยฎ that you gotta test out!
Note: All data referenced comes from various industries, locations and plan types from the Sprout Social global user base. Remember, what works for others may not work for you. You’ve gotta experiment with your own accounts to find what gets your followers buzzing.๐๐ฌ
๐ The Ultimate Guide to Posting Times on LinkedIn ๐ป
For Company Pages: The sweet spot you’re looking for is on Tuesdays and Wednesdays, from 10 a.m. to noon. Pro tip: Tuesdays through Thursdays are the way to go. Weekends? Let’s just say, it gets crickets. ๐ฆ
But why these times? Well, LinkedIn is all about professional advancement and thought leadership.๐ญ๐ That means lots of folks are checking in and engaging during their work week.๐ฉโ๐ป The times mentioned are when the platform buzzes like a beehive, so target those hours for your posts! ๐ฏ
BUT WAIT! LinkedIn isn’t just a networking platform. It’s also a place for storytelling and advocacy.๐ฃ๐ฌ It’s a game of give and take. So, share your expertise, challenge the status quo, and highlight what makes your brand unique!๐ก๐ There’s no better way to do it than through LinkedIn!
Blasting Off: Best Times to Post on LinkedIn, By Industry ๐
- Consumer Goods: Blast off with your posts on Monday at 11 a.m.!๐ The ideal days here are Mondays and Tuesdays.๐ Pro tip: Avoid weekends like the plague. ๐ซ
- Hospitals and Healthcare: For all you healers and carers out there, Tuesday from 10 a.m. to 2 p.m., 6 p.m., and Wednesday at 10 a.m., 1 p.m., and 7 p.m. are your go-to times!โจ And the best days? Tuesdays through Fridays! Hot tip: Sundays are usually quiet on LinkedIn. ๐
- Hospitality: For the masters of comfort and luxury, Mondays from 10 a.m. to noon and 1 p.m., along with Fridays at 4 p.m., are the peak times!๐ Remember, early bird on weekdays is the way to go! Hot tip: Sundays are pretty much nap time on LinkedIn.๐ค
- Media: An interesting pattern we found for this industry! Wednesdays at 11 a.m. and Thursdays at 9 a.m. are where the magic happens!โจ And weekdays, especially Wednesdays, are your best bet for getting the most engagement. Again, avoid Sundays.๐
The key takeaway here? It’s all about testing out these patterns and seeing what works best for your brand. Try these times, see the engagement, tweak where need be, and VOILA! You’ve found your ideal posting schedule!๐ฏ๐
Alright, that’s a wrap, folks! Now go out there, rock LinkedIn like a boss, and let’s continue crushing those professional goals! ๐๐ฅ
๐ Best Times to Post on LinkedIn ๐ฐ๏ธ
Hey LinkedIn enthusiasts, you got to know this – time matters!โฐ Posting at the right time can mean the difference between your post being a hit or a miss! ๐ So let’s get into it. Here are the best times to post on LinkedIn according to industry! ๐
Media and Entertainment๐
In the world of media and entertainment, Wednesdays at 11 a.m. and Thursdays at 9 a.m. are prime time for post engagement! ๐ But listen to this, posting between 8 a.m. and 2 p.m. gets you noticed too! Just remember to avoid posting over the weekend, as engagement takes a dip. ๐ โโ๏ธ
Nonprofit๐
For the heroes out there working in nonprofits, the best time to post on LinkedIn is Wednesdays at noon. However, posting between 9 a.m. and 3 p.m. from Monday to Friday also gets those engagement numbers up!๐
Restaurants๐๐
For all the foodies running restaurants, the best times to post on LinkedIn are Tuesdays at 11 a.m. and 2 p.m. Peak engagement occurs during the week between 10 a.m. and 4 p.m. Just remember – LinkedIn for restaurants and bars is pretty quiet on the weekends! ๐
Schools & Education๐ซ๐
For the educators, the best times to post on LinkedIn are Tuesdays at 10 a.m. and Fridays at 6 a.m. The best engagement happens on Tuesdays, Wednesdays, and Thursdays. Again, weekends are a bit lonely on LinkedIn for the education world ๐.
Travel & Tourism๐๏ธ๐
For all the world wanderers in the travel and tourism business, the best times to post on LinkedIn are Tuesdays from 9 a.m. to noon and Thursdays at 10 a.m. But good news! There’s solid engagement almost every weekday from 8 a.m. until 7 p.m. So pack your bags and make your posts โ๏ธ!
โ Finding Your Optimal Posting Time
Keep in mind, these are prime times for the average user, but remember you’re not average, are you? ๐ Your audience might operate on a different schedule, and that’s cool! You should use one of those fancy social media management tools to drill into your own analytics and find that sweet spot! ๐จโ๐ป๐ฉโ๐ป
๐ Sprout Social and ViralPostยฎ
For example, Sprout Social has this cool ViralPostยฎ technology๐. It uses machine learning to figure out the best time to post tailored just for your account! ๐ก It’s like a custom-tailored suit, but for your social media posts! Awesome, right?๐ Check out more about it here!
๐ฅDiscover the Mind-Blowing Power of ViralPostยฎ๏ธ ๐ฅ
Do you ever feel like the time you spend analyzing your publishing history could be better spent crafting dank content that captivates your audience? ๐ Well, you’re in luck! ๐ก With ViralPostยฎ๏ธ, you get a nifty tool that uses your followersโ behavior to let you know when they’re most likely to engage with your posts. ๐ It constantly learns and updates so you can kick back, relax and focus on creating the epic content your followers crave. ๐ Check out all the cool features on Sprout Social.
And hold onto your hats, folks, because it gets better! ๐ You can test drive ViralPostยฎ๏ธ by signing up for a free 30-day trial of Sprout Social. ๐ฒ Yes, you read that right! ๐ฏ Free. Thirty. Days. ๐ Get started with your free trial here.
โจGet the Inside Scoop on the Best Times to Post on Social Media in 2023โจ
Looking for even more juicy information? ๐ We’ve got you covered! ๐ก๏ธ We’ve taken a deep dive into customer data ๐ from this year and uncovered some fascinating insights about the best times to post across various social media platforms. Unearth these golden nuggets of information for:
- Facebook ๐
- Instagram ๐ธ
- TikTok ๐ฅ
- Twitter ๐ค
๐ผBehind the Curtain: How We Gathered the Data๐ผ
Now, you might be asking yourself, “Where is all this spicy data coming from?” ๐ญ๐ถ๏ธ Good question! ๐ We’re all about transparency here and we want to give you the scoop on how we landed on these insights.
Our mega-capable Data Science team – superheroes in lab coats -๐ฌ analyzed a staggering 2 billion engagements across half a million social profiles ๐ on platforms like Twitter, Facebook, LinkedIn, Instagram, Pinterest, and TikTok. That, my friends, is a whole lot of data crunched to bring you the most valuable recommendations. ๐๐
๐ฏFind Your Best Time to Post with Sprout๐ฏ
Well, what are you waiting for? ๐ง Get in there and start testing your content calendar! ๐๏ธ Are you really posting at the times when your followers are most active? ๐ค Start your free trial of Sprout Social right here and unearth the best posting times for your content today. ๐๐
Conclusion:
When are the optimal times to post content on LinkedIn?
The best times to post content on LinkedIn are generally during business hours, specifically midday. The most engagement typically comes in on Tuesdays and Wednesdays between 10 a.m. and noon.
What days should I avoid posting on LinkedIn?
Weekends typically see the least amount of engagement on LinkedIn, so it is best to avoid posting on Saturdays and Sundays.
How does Sprout Social’s ViralPostยฎ feature help with scheduling posts?
The ViralPostยฎ feature from Sprout Social helps to algorithmically determine the optimal times to post based on your individual account and the behavior of your audience. It continually refines its recommendations, saving you time and allowing you to focus more on crafting great content.
What role does industry play in determining the best times to post on LinkedIn?
The industry you are in can significantly influence the optimal times to post on LinkedIn. Different industries will have varying peak engagement times depending on the audience they are trying to reach and their habits.
When is the best time to post on LinkedIn for businesses in the consumer goods industry?
For businesses in the consumer goods industry, the best times to post on LinkedIn are Mondays at 11 a.m. and the best days to post are Mondays and Tuesdays.
What about for healthcare and hospital businesses, when should they post?
Healthcare and hospital businesses see the best engagement when they post on Tuesdays from 10 a.m. to 2 p.m. and at 6 p.m., as well as Wednesdays at 10 a.m., 1 p.m., and 7 p.m.
When should hospitality businesses post on LinkedIn for optimal engagement?
In the hospitality industry, postings see the highest engagement on Mondays from 10 a.m. to noon and 1 p.m. and Fridays at 4 p.m.
For media companies, when is the best time to post?
Media companies see high engagement when they post on Wednesdays at 11 a.m. and Thursdays at 9 a.m., with weekdays generally being the best days to post.
What about nonprofits? When should they post?
For nonprofit organizations, Wednesdays at noon are the best time to post, but consistent engagement can be seen from 9 a.m. to 3 p.m. from Monday through Friday.
Restaurants and bars usually receive good engagement when?
Restaurants and bars typically see the highest engagement on Tuesdays at 11 a.m. and 2 p.m.
When should educational institutions post?
Educational institutions and schools see the highest engagement when they post on Tuesdays at 10 a.m. and Fridays at 6 a.m.
What are the peak posting times for businesses in the travel and tourism industry?
Businesses in the travel and tourism industry should focus on posting on Tuesdays from 9 a.m. to noon and 1 p.m., as well as on Thursdays at 10 a.m.
How can a social media management tool help in finding the best time to post?
A social media management tool like Sprout Social can analyze your own data, taking into account your audience’s behavior, and provide you with insights on the optimal times to post. This allows for a more tailored, effective approach to engagement.
Is it beneficial to use different posting times based on the type of content?
Yes, the success of different types of content can vary based on the time they are posted. A tool like Sprout’s post tagging and cross-network reporting can help to understand how timing affects different content types.
Does Sprout provide any trials or demos to see its features in action?
Yes, Sprout offers a free 30-day trial, ensuring you can see its robust analytics tools, scheduling capabilities, and other features in action before committing to a plan.
How was the data for these LinkedIn posting times gathered?
Sprout Social’s Data Science team compiled this information by analyzing close to 2 billion engagements across 400,000 social network profiles, including LinkedIn, Twitter, Facebook, Instagram, Pinterest, and TikTok.
Can the data from Sprout be used to improve engagement across all social media networks?
Absolutely! The insights derived from Sprout’s analysis can be applied to strategize posting times across multiple social media platforms, including Facebook, Twitter, Instagram, Pinterest, TikTok, and of course, LinkedIn.
Can the data provided by Sprout be used as a general guideline for all marketers?
Yes, the data can serve as a valuable starting point for marketers. However, it’s also important for businesses to evaluate their own specific audience behaviors and experiment to find their own optimal posting times. Sprout’s tools can assist with this.
Can the data provided by Sprout vary based on different time zones?
No, all the time frames in Sprout’s data are globally recorded, meaning you should see positive results regardless of the time zone you or your audience are in.